HolidayIQ.com acquires SourceN

To strengthen mobile capabilities HolidayIQ.com, India's largest travel community with over 30 lakh members from 80+ Indian cities, has announced the acquisition of the Travel Mobile Development Team from SourceN, of Silicon Valley, USA & Bangalore. This strategic acquisition would accelerate mobile offerings to the domestic traveller. SourceN is known for their design & mobile applications for platforms such as iOS, Android and Windows. 

HolidayIQ’s position as the leading travel portal has been cemented with this acquisition and would benefit their customers / travellers.  As per the company 65% of user activity on HolidayIQ are through mobile devices and the company had seen growth of nearly 273% within past few months with its mobile application making it one of the top 2 mobile apps in the travel and location section on the Google play store.

Bangalore-based Software Product Development Company SourceN was established in 2004, has worked with major global brands like Apple, Dell, HP, Intel, SAP etc. Award winning software, mobile application and games, has been developed by the company in the past.

 “Mobile continues to be the core focus at HolidayIQ and this acquisition is a step in that direction. The SourceN team's in-depth understanding of mobile consumer behaviour in travel will further strengthen our Holidays product and also create a more robust engine enabling easier and seamless sharing of travel reviews, ratings, images and video on mobile. HolidayIQ is India’s largest travel community and currently our app is the second highest rated and ranked in Play Store, second only to IRCTC.  We will continue to make investments in strengthening our mobile capabilities” said Hari Nair - Founder & CEO, HolidayIQ.com

Commenting on the acquisition, Karma Bhutia, Founder & Managing Partner of SourceN India Private Limited said, “Building successful and intuitive solutions on mobile across domains has been our forte which allowed us to create a suite of award winning mobile applications for companies like HolidayIQ, Cleartrip, TaxiForSure, Jabong, TravelMob etc. HolidayIQ is India’s largest travel community and currently the HolidayIQ app is the second highest rated and ranked in Play Store, second only to IRCTC.  Our team that has joined HolidayIQ is eager to bolster HolidayIQ’s mobile application development capabilities and make the HolidayIQ app - the best travel app for millions of Indian travellers.